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I remember my mom telling me not to buy a red car because she thought that the police were more apt to believe it belonged to a reckless driver. For her, car color was not about accidents, but risk of traffic tickets. Of course, I was young and bought the red cars a couple of times. Right now, in middle age I own a white car. So, does car color really say anything about me. Well, a couple of studies would suggest that it does.

 Now let me also add, that sometimes when I have purchased a car, I really did not have any control over the color of car I got. I went to the lot, looked for a certain car, and accepted a color that was available. Now some people would have kept looking, or even made a special order, in order to purchase a car that was painted the exact hue they dreamed about. I am not one of those people. Even though I certainly have my preferences, I have never had car color as a top priority on my list of things that a car must have.

Now this article on Yahoo! Finance suggests that car color reflects confidence and mood stability. My white car makes me average, and the article suggests that you would want your accountant to drive a white car. LOL. In this case, I purchased a car at a lot where white was the choice they had, so that is the choice I took. It was acceptable color to me, where hunter green would not have been. Of course, if they would have had a red car, I would have grabbed it!

The article goes on to report that while white reflects an average confidence (ok?), emerald green, dark blue, and silver relect above average confidence. So, is it a good thing to be very confident…too confident? Well, who knows? And all of those bright colors like sunny yellow, bright red or blue show a below average confidence. Nice to now, I guess.  I was really surprided to see that black fell to the very bottom of their confidence chart. Now what does that say about funeral directors or Batman?

Now onto the link between car insurance and car accidents. Well one study said that drivers of silver cars had a 50% less risk of being involved in a serious accident then drivers of white cars? And yet, according to the Yahoo article, silver showed slightly more confidence then the average confidence of white cars. Brown, black and green cars had the highest risks.

I don’t know if these studies mean anything. As far as car accidents, their could be factors that were not considered like how visible the cars are, or maybe just the color choices of certain cars that are safe to drive for other reasons. We do have another article on the cheapest cars to insure, but we did not consider color choice at all. The reason I mention an article about cheap cars to insure is because car insurance companies do assign rates based upon their statistics on how safe a certain car is, along with many other factors.

What do I think? Well, to be honest I’d still probably buy another red car if the choice came up, but if I had a great deal on my dream car, and that car came in hunter green or black or silver, I’d still consider it. I just don’t think I take color as seriously as the people in this study think I do.

car accidents, cars, car insurance, car safety

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